Sunny Sands is Crossfit Kids Affiliate and a Brand X Method School
CrossFit Kids is a method for teaching Greg Glassman’s CrossFit to children ages 3-18. Based on the principle of Mechanics, Consistency and then Intensity, CrossFit Kids emphasizes good movement throughout childhood and adolescence. Consistently good mechanics translates to physical literacy, enhanced sports performance and fewer sports injuries for kids. Not only that, a vast body of research indicates that exercise is beneficial to cognitive function, which means consistent adherence to the program can have a positive impact on children’s academic achievement.
CrossFit Kids is meant to be BIG fun for all ages. Broad-Inclusive-General fun. Fun means we provide an active alternative to sedentary pursuits, which means less childhood obesity and all-around better health for our children. Further, the needs of second graders and high-school varsity wrestlers differ by degree and not kind; the program is scalable for any age or experience level and accounts for the varied maturation status one can find in a class full of kids. CrossFit Kids is designed to be minimalist; it is inexpensive and often requires little or no equipment, allowing a wide array of socioeconomic groups an opportunity to be physically fit and physically active throughout their lives.
Brand X Mission: to do what is best for kids and teens.
We imagine a better future for our kids. We know you do too. Together we want what is best for kids and teens. We want them to have the freedom and fearlessness to engage wholeheartedly with the world throughout their entire lives.
Today’s youth are caught between increasingly sedentary lifestyles and earlier and intensive single-sport specialization. This has reduced physical activity—decreasing free play, undermining motor skills development, heightening injury risk, and exacerbating childhood obesity.
As the world leader in youth fitness, The Brand X Method™ confronts this public health threat head on with a strength-and-conditioning program specifically designed for kids and adaptable to any environment, from austere, low-gear settings such as elementary PE classes to well-equipped training facilities such as D1 prep schools and commercial gyms.
Since 2004, we have been driven by a relentless pursuit of best practices in youth training. Our focus on motor pattern training and physical literacy enhancement optimizes kids’ fitness and elevates their athleticism. We help protect kids and teens against sports injury, boost their sports performance, and push back against the forces behind obesity.
The mastery, confidence, and motivation that kids develop in our gyms are the ingredients of freedom and fearlessness. The Brand X Method™ instills the essence of adventure, passion, and joy in kids and teens when playing their favorite sports, trying new things, and tackling life’s challenges so they can step out of our gyms knowing they can do whatever they set out to do.
We imagine better, and The Brand X Method™ is the way forward.